Home/Capital/A/B Testing Program/How much media budget
Fixed fee · No success fees · Media services only

How much media budget

A/B Testing Program — from $3,100/mo, first impression in 8 working days.

It scales with the raise, not with our fee. As a rough shape: a round under $500K typically runs $8K a month or more in media; $1.5M to $5M runs $30–75K; above $5M runs $75–200K.

That budget is paid by you directly to the platforms. It is not part of the $3,100 service fee and never passes through our accounts.

We start with small test budgets spread across segments, then concentrate spend on what actually produces page actions.